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Email best practices

Everything you need to start building connections that matter.

Email best practices

10 min

How to track email marketing with Google Analytics 4

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God watching woman with computer wires

Email best practices

6 min

What is an SMTP relay and why do we use it?

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Hermes takes notes in front of a laptop

Email best practices

13 min

12 newsletter tips for creating email marketing campaigns

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Hermes in front of some newsletter boxes with a letter

Email best practices

7 min

Here’s how to write the best newsletter introductions (with examples)

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Greek god holding a phone with emails coming out

Email best practices

8 min

How many marketing emails is too many?

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Hermes dancing on a laptop next to a mug

Email best practices

7 min

100+ email spam words to avoid in your email marketing campaign

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Hermes and Hera painting a letter on the wall

Email best practices

14 min

20 newsletter ideas to create engaging emails

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Email best practices

14 min

How to write a good newsletter

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Zeus and Hera assemble a board

Email best practices

11 min

Landing page optimization best practices, tips, and tools to boost conversion rates

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Hermes chasing a volleyball on the beach.

Email best practices

9 min

The email marketer’s checklist for a relaxing summer vacation

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Greek goddess relaxing by the pool.

Email best practices

10 min

Summer email marketing: Best newsletter ideas and subject lines for the summer

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Hermes and a Goddess look at a screen

Email best practices

13 min

66+ email subject lines that beg to be opened

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A Greek god preventing a Greek goddess from attaching a PDF to an email

Email best practices

7 min

Why shouldn’t you attach PDFs to an email?

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Hermes takes a picture of a Goddess sitting on the stats in front of some circles

Email best practices

7 min

What is a good email open rate and how to improve it

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Hermes and Artemisa paint some tags

Email best practices

5 min

Why you should use UTM tagging on your campaigns

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Hermes and Hera sitting on some cupcakes

Email best practices

14 min

Email marketing best practices to improve your performance

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Gods with paintbrush and colored pencils

Email best practices

13 min

Top B2C email marketing campaigns and how to optimize them

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Hermes and Hera in front of the desktop graphics

Email best practices

8 min

How to get consumers to open more of your emails in 2024

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A Goddess analyses stas on a laptop

Email best practices

12 min

8 email marketing statistics that can supercharge your business

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The path to email engagement 2024

Email best practices

10 min

Key takeaways from Sinch Mailjet’s The path to email engagement 2024

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Hermes holds giant magnet in front of the number 3. Artemis checks off clipboard.

Email best practices

5 min

3 email marketing strategies to massively reduce churn and boost customer retention

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A Greek god carrying papers while a Greek goddess is sitting with a laptop

Email best practices

7 min

Email link tracking to get better insights and push your strategy further

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Three Gods for a Valentine's Day

Email best practices

10 min

7 tips to create the best Valentine’s Day email marketing campaigns

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Gods playing American Football

Email best practices

11 min

Getting your Super Bowl email marketing strategy right

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