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Phil Adams

Author

Phil Adams

Philip Adams was a Sr. Content Marketing Specialist at Sinch Mailjet. He curated the Mailjet blog and was our primary source for British sarcasm. He writes about all things related to email and email marketing.

Latest stories by Phil Adams

Hermes writing in front of laptop

Email best practices

11 min

Captivating customer attention with email personalization

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Hermes sitting on a bench with a laptop

Email best practices

16 min

The power and limitations of using ChatGPT for email marketing

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A god and a goddess with puzzle pieces

Email best practices

21 min

How to build your email list: The ultimate guide

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Hermes chasing a car in front of a Utah billboard

Marketing

8 min

Top lifecycle marketing strategies to optimize your customer journey

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Hermes sitting in a cafe with his laptop.

Email best practices

10 min

The ultimate guide to high-converting email copywriting

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Hermes paints Hera

Email best practices

7 min

Quickly create stunning email templates with these 7 essential design tools

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Hermes and Artemis bake a cake in a kitchen.

Email best practices

13 min

How to create the perfect newsletter design

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Hermes and another goddess choose emoticons

Email best practices

6 min

The 4 best ways to use emojis to optimize email subject lines

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Hermes and a Goddess look at some statistics on a screen

Email best practices

13 min

Email marketing metrics: What do they tell you?

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Hermes and Hera with paper airplane

Email best practices

12 min

10 common email marketing mistakes to avoid in your campaign

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Hermes and a Goddess get ready to paint

Email best practices

9 min

How to add and send animated GIFs in emails

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Hermes and a Goddess paint a wall with brushes

Email best practices

10 min

How to create eye-catching newsletters in 8 easy steps

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